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Vision

Our vision is that Wisconsin homes, businesses, and vehicles are powered with clean, efficient, reliable energy that creates jobs and grows our economy in an equitable manner where all can share in the benefits.​

Mission

Developing Wisconsin’s energy landscape to be secure, environmentally responsible, and growing the state’s economy for all.​

Focus on Energy empowers the people and businesses of Wisconsin to make smart energy decisions with enduring economic benefits.

Since 2001, Wisconsin’s energy efficiency and renewable resource program has stayed true to that mission statement.

On behalf of 107 Wisconsin electric and natural gas utilities, Focus on Energy’s information, resources and financial incentives benefit all Wisconsinites by implementing energy efficiency and renewable energy projects that otherwise wouldn’t happen, or in some cases years sooner than scheduled.