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Vision: Securing Wis​consin’s energy future and improving its economy and environment

Mission: The Wisconsin Office of Energy Innovation promotes innovative and effective energy policies and programs that benefit Wisconsin’s citizens and businesses.






















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Focus on Energy empowers the people and businesses of Wisconsin to make smart energy decisions with enduring economic benefits.

Since 2001, Wisconsin’s energy efficiency and renewable resource program has stayed true to that mission statement.

On behalf of 107 Wisconsin electric and natural gas utilities, Focus on Energy’s information, resources and financial incentives benefit all Wisconsinites by implementing energy efficiency and renewable energy projects that otherwise wouldn’t happen, or in some cases years sooner than scheduled.